If you’re newly diagnosed with ADHD, you may be navigating through a ton of information right now. If you spend any time reading articles about ADHD, or scrolling social media, you are bombarded with ads for products and services that may, or may NOT, actually serve you in any way. Here’s some tips for dealing with targeted marketing.
I was recently reading an article, and every ad in the banners and margins said “See if it may be time to restart your ADHD medication.” This same message was repeated seven times on one page!
While marketing campaigns can connect really interesting things to target audiences, they can also tap into fears, weaknesses, vulnerabilities, and personal struggles.
Here are some reminders
Don’t Fall for Click Bait
If an article or advertisement suggests something that doesn’t sit right with you, then don’t click! In the case above, the ads for meds were plastered all over an article posted on an ADHD online magazine. Considering if medication is right for you is an important topic. But please set up time with your medical provider over some click-bait online.
Do Your Research
If an Instagram ad makes you feel inferior, like you NEED a product to achieve success, do your research. When we started working with leaders with ADHD, offers for products bombarded our ads and inboxes. Everything from special earplugs, timers, scheduling apps, notebooks, and other “magic bullet” products. Some of these might be for you! Read reviews and ask others about the product.
Ask Questions
Finally, if a service provider is guaranteeing results, be wary. If they set themselves up for you to be codependent on their services, ask questions. And don’t be afraid to walk away. As ICF-certified coaches, MPG follows the core values and ethical standards on how a coach can serve a client. Clients should never feel obligated to extensive contracts. 3-6 month contracts are standard. Anything over 12 months should have you asking more questions. You should never feel obligated to continue working with someone that isn’t serving you in a valuable way.
Just because it feels like your web browser and social media platforms are watching you and spoon-feeding recommendations, does not mean they are right for you. Stay curious, leaders!
If MPG can help you navigate your leadership journey as a leader with ADHD, let us know.
